You want to get a trademark, but you want to know what your rights are as the owner of a trademark. If you are going to spend your time, money and hard work on making this a reality, you want to be sure that it is worth it, right? Before venturing into this area of trademarks, make sure you have a comprehensive understanding of trademark rights. Your trademark rights do not entitle you to engage in naked licensing. Naked licensing occurs when you grant a third party the unrestricted use of your trademark. Be careful. This could cause it to lose its source identity connection. If this happens, you might lose your trademark because of abandonment. You can avoid this major issue by simply knowing your trademark rights. If you are going to give a third party authorization to use your trademark, make sure you have a lawyer draft a licensing agreement for you. Make sure you follow this agreement to a tee; otherwise, you may wind up in serious trouble.