What is a suggestive mark and how do i protect it?

A trademark is a word, symbol, or phrase that is used to identify a particular manufacturer or seller’s product to distinguish it from other products. Sometimes the trademark protection can extend beyond these standard word, symbol, or phrase type items to include other specific aspect of a product, such as its color or packaging. There are several types of trademarks such as a suggestive mark you are asking about, but also descriptive, generic, arbitrary, and fanciful marks.

A suggestive mark is a trademark related to, and suggestive of, some quality or characteristic of the goods and services. It does not actually describe the quality or characteristic, but it alludes to it. While suggestive marks are not as strong as arbitrary and fanciful marks, they are still provided relatively broad protection and are viewed to be inherently distinctive giving you protection of the mark by trademark enforcement. If you have more questions about trademark law, you should speak with a lawyer who specializes in intellectual properties and trademarks.